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Why Italy’s ‘king of chocolate’ is so delicious

Giuinott chocolate

There’s chocolate, and then there’s gianduiotto chocolate. An ancestor of Nutella, the melt-in-the-mouth treat is as rare as it is delicious. Like most renowned Italian artisan chocolate, gianduiotto originates from Piedmont, Italy, where it’s considered the “king of Italian chocolate.” Made of a rich paste consisting of fine cocoa mixed with the premium hazelnuts that grow in Piedmont’s Langhe region, it’s hugely popular with locals. Some have it with an espresso for breakfast, and/or after a meal, along with snacks and aperitifs. Usually wrapped in a thin silver, golden or colored aluminum foil, the ingot shape treat has been produced by local chocolatiers here for centuries. Its birthplace is the region’s capital, Turin, which has been known as Italy’s “chocolate capital” ever since maître chocolatiers began making their sweet artisan delicacies for the House of Savoy, the royal dynasty established in the Savoy region of Italy, here in the 1500’s. Learn more, HERE.

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